Internal Communications
The department of Internal Communications is a function in University Relations, created in 2007 to develop University-wide strategies to advance the University’s transformative process. The internal communications department is a unique resource for the University of Minnesota, connecting the experiences, stories, and knowledge that define the University and embody its mission. The department exists to tell the U’s story through the experience of its people.
The department’s priorities are to effectively communicate with internal audiences about high visibility issues and strategic priorities, improve coordination of communications with college and unit communicators, and to address culture change within the University. We do this by providing a framework for timely, accurate, and trusted information within the U community.
What we do:
- Develop and implement internal communications strategies for key University initiatives.
- Create and coordinate an internal communications program that effectively keeps all constituencies informed about key initiatives and builds support for the University’s mission.
- Build productive partnerships with a wide variety of University decision-making bodies and communications professionals in order to coordinate and improve the effectiveness of internal communications and culture change at the University.
- Proactively create opportunities to increase the University’s communication community’s understanding of an effective internal communications strategy, create agreement among constituents about procedures and goals related to the plan, and facilitate processes in support of it.
- Act as an internal communications expert, advising a broad range of internal constituents including administration, faculty and staff, on the most effective and efficient methods of achieving their communications goals.
- Develop key messages, themes, and talking points for University leadership, grassroots network, and others.
Reinventing Internal Communications
The Reinventing Internal Communications initiative aims to support clear, open communication and appropriately transparent decision-making that provides critical, relevant, and timely information among faculty, staff, and students; serves the University’s mission and aspirations; engages our community; engenders trust; and creates a strong connection with the University of Minnesota.
Mission and Vision (288 K PDF)
Overview: December 2008 (80 K Word doc)
Short-Term Recommendations: April 2009 (189 K PDF)
Phase One Final Report: August 2009 (128 K PDF)
Phase One Detailed Recommendations: August 2009 (128 K PDF)
For more information about Internal Communications, contact Ann Freeman at (612-624-1663) or afreeman@umn.edu
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