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Before your unit begins using any mass email tools, you should have a clear understanding of the electronic communication needs of your own unit, as well as clearly defined roles for your communicators and support staff. While Lyris can be thought of simply as a tool for sending email, it is better thought of as a marketing tool. Just as the presentation of your message is important in print communications and your web presence, it should be considered as important in your email. Before your unit uses Lyris, consider these questions:
The answers to these questions can help you determine who in your unit will need to use Lyris.
Once you have an idea of how Lyris will be utilized in your unit, you can begin the process of gaining access to Lyris and sending your first communication.
If your unit already uses Lyris, talk to your college or unit's Lyris contact (often someone in a central communications or web group). If you're not sure who your contacts are, email us.
If your unit is new to The Lyris, the general process to gain access is:
If you will be using data from the University of Minnesota Foundation's Donor Management System, see Foundation/DMS Users.