This policy outlines how
the University collects and uses information about recipients
of E-News, a bi-weekly e-mail newsletter for alumni
and friends of the University. This policy is consistent
with University Board of Regents approved online privacy,
data protection, and Web publishing policies.
E-News Mission
U of M E-News is a biweekly e-mail newsletter for alumni
and friends of the University of Minnesota. The newsletter,
a free information source prepared by University Relations,
helps alumni and friends stay connected to the University
of Minnesota campuses in Minneapolis, St. Paul, Crookston,
Morris and Duluth.
Tracking Information
To better understand the interest and behavior of our
readers, the University of Minnesota tracks:
- number of E-News e-mails opened
- number of E-News e-mails deleted before being
opened
- number of readers who choose to visit E-News
Web site
- general reader statistics including how many
clicks each item in E-News receives
- reader interest trends over time
- recipients who do not open E-News for an extended
period. Periodically, these people will be asked
to reaffirm their subscription in order to maintain
a subscriber base of interested readers.
The University does not otherwise track individually
identifiable habits, but rather general trends and
use. This information is stored only as a log file
for review to improve the value of E-News for its
readers.
E-News Web Site
The E-News Web site (www.enews.umn.edu)
includes past and current issues of E-News, and a
place for people to subscribe or unsubscribe to E-News.
As part of the subscription process, we require people
to provide their name and e-mail address. We also
seek optional information including home address,
relationship to the University, and college/campus
information for alumni.
Contacting E-News
Questions about this privacy statement or the practices
of E-News can be directed to: enews@umn.edu,
or call University Relations at 612-624-6868.
If you have questions about general University of
Minnesota security measures see the University policy,
Collecting
Information From Visitors To University Web Sites.
Effective April 2003
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