Because Assets
See Requirements and Guidelines for more details about how to adapt these assets within the Because campaign parameters.
Campaign assets
These assets were designed to give you a jump-start on adapting the Because campaign into your own communications. Templates are compliant with graphic standards and all files are either print or web-ready. See Requirements and Guidelines for information about logo use.
Choose from the template downloads below.
Examples
Print templates
These InDesign template files are based on the original Because campaign print ads. They are offered with and without bleeds, in two different sizes: Letter (8.5" x 11") and half letter (8.5" x 5.5").
See Requirements and Guidelines for information about logo use.
See examples above.
InDesign
Web templates
These Photoshop template files are based on the original Because campaign banner ads. They are rgb, offered at 72 dpi in three sizes: 728px x 90px, 300px x 600px, and 300px x 250px.
See Requirements and Guidelines for information about logo use.
See examples above.
Photoshop
Because graphics
These downloads contain outlined vector .eps files of the Because graphic – with and without a shadow. The rgb and cmyk versions are packaged together in the same file for download.
See Requirements and Guidelines for information about logo use.
See examples above.
Illustrator